If a tree falls in the forest /
Then get out of the way

ERGO is the "then" part of an IF/THEN algorithm. If a person takes a certain action, then respond with a highly personalized piece of content. We call it SmartContent™.

If you wanna be my lover /
Then you gotta get with my friends

ERGO is the "then" part of an IF/THEN algorithm. If a person takes a certain action, then respond with a highly personalized piece of content. We call it SmartContent™.

If design isn't profitable /
Then it's art

ERGO is the "then" part of an IF/THEN algorithm. If a person takes a certain action, then respond with a highly personalized piece of content. We call it SmartContent™.

If you liked it /
Then you should have put a ring on it

ERGO is the "then" part of an IF/THEN algorithm. If a person takes a certain action, then respond with a highly personalized piece of content. We call it SmartContent™.